Our Services

Our specialty is strategic public relations, media relations, crisis communications and media training. We focus on helping clients define and communicate their message to maximize the corporate visibility. Our experience includes:

Public Relations Strategy
VietwordMedia will help you identify your goals, target markets, strengths and weaknesses and develop a precise, comprehensive public relations campaign for your business. Each element is crafted for maximum impact and effectiveness.

Media Relations
Establishing and maintaining relationships with the media can result in positive coverage about your company while providing avenues of opportunity for new business.
• We provide our clients with the tools to establish effective media relations, allowing them to tell their stories accurately, fairly and with integrity.
• VietwordMedia will develop a detailed media list of reporters and editors who cover your industry. Note that we do NOT rely on automated media-list creation services-instead, we custom-create media lists for our clients.

Media Placement
Our experienced team of former news reporters has the inside track on pitching your story to the media. Our team will work with you and the media to help secure positive media attention and placement for your story.
• VietwordMedia works with you to determine what will become news about your company. We create news and trends with you in mind and pitch media daily (via phone, email, over lunch, you name it) on your behalf.
• We secure local, national press placements in magazines, newspapers, TV, radio, guidebooks, websites and blogs, among others.

Press Kit Development
Professional writing services provided by VietwordMedia will help you deliver your message concisely and effectively for the most positive results. Creating credible, well-written press releases and collateral material will support your business goals on several levels. Good writing will help you reach the media, promote your product or service, support your advertising efforts and much more.
• A vital tool in bringing your business and the media together is a comprehensive press kit that we will create. This kit will include bios, fact sheets, overviews and press releases, as well as a flattering collection of your most recent press clips.
• Your press kit will also need graphics. We work with the best graphic designers who can create your logos, letterhead, invitations, etc.
• Essential to creating a great press kit is your photo shoot. We have ongoing relationships with many talented photographers and will arrange for shots of your interiors, products and the people important to your business.

Crisis Communications
VietwordMedia will help you develop a proactive plan for preparing for crises which can be devastating for your company. We will prepare you for worst-case scenarios with options for dealing with hard-hitting media interviews and delivering the appropriate messages to employees, customers and stakeholders.
• Our success, which is your success, is based on our long-lasting friendships and relationships with media that produce results.
• We coordinate personal appearances that will get you in front of influential groups to make sure the public gets to understand you.

Media Training
In-house costomized training and public short courses provided by VietwordMedia will help you clearly develop and deliver your message accurately, clearly and transparently for presentations, interviews, product roll-outs and crisis management.
• Public relations
• Media relations
• Professional writing skills